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West Regional Marketing Manager

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Published on 19.12.2019


Education, training
Services other
Social, public and human services
Temporary work, recruitment
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Job Ad & Profile Description

Position : West Regional Marketing Manager

We are seeking a Business Development and Marketing Manager to join our West Region team in Seattle, WA or Oakland, CA.


In collaboration with the COWI North America Leadership Team, the Business Development & Marketing Manager is responsible for sales and marketing activities in his/her Region to support COWI North America market goals. He/she shall participate with and support the rest of BTM and COWI in all aspects of the business.

The Business Development & Marketing Manager is also responsible for meeting market top and bottom-line goals, and for maintaining COWI's business prospects, pipeline and workload forecasting system, in his/her Region. He/she shall work collaboratively with the COWI North America Leadership Team in carrying out corporate initiatives, adopting common systems, training and coordination within COWI NA.

In addition, he/she is responsible for gaining early knowledge of opportunities in the market, as well as pitching and winning new projects through development of client relations in his/her Region and cooperating with other Regions to do the same throughout North America.

Moreover, he/she is responsible for stimulating a customer-oriented business mind-set in COWI. While being committed to ensuring the success of his/her own area of responsibility, should always prioritize the overall success of COWI.

Key responsibilities include but are not limited to:


  • Works with the marketing staff to develop and maintain marketing information systems like the CRM database and employee CV profiles.
  • Collaborates with technical staff to produce quality proposals.
  • Manages proposal resources to meet proposal production deadlines.
  • Works with communications staff to implement external communications according to company protocols.
  • Participates in the establishment of marketing programs, policies and procedures.
  • Develops marketing resources for use in pursuit of clients and projects.
  • Drives the development and continuing improvement of COWI NA's CRM database and CRM processes.
  • Ensures the accessibility of COWI NA business development and marketing documentation including but not limited to employee CVs, project data and summaries, etc.
  • With support from management, oversees marketing projects and/or supervises junior marketing staff.
  • Performs other marketing duties as required.

Business Development

  • Serves as primary point of contact for pursuit identification and capture plan development for area of accountability.
  • Provides input to define top line targets as well and support the achievement of agreed targets.
  • Facilitates the development of relations with clearly defined current and potential customers.
  • Tracks business development leads by maintaining a thorough knowledge of the COWI NA business for pursuit opportunities.
  • Initiates, drives and facilitates input to customer relationship development plans.
  • Advises on the development and improvement of COWI NA internal systems for the collection and sharing of business development and marketing documentation.
  • Provides input to relevant professional networks on market trends.
  • Performs market research.
  • Performs other business development duties as assigned.
Required profile for job ad : West Regional Marketing Manager
  • Bachelor’s Degree in Marketing, Communications, Business or related field.
  • Minimum of 8 years of experience working in a marketing, business development or proposal management function in a professional service firm environment.
  • Local market knowledge of clients, selection processes and information sources.
  • Strong project management and relationship building skills.
  • Knowledge of proposal process and delegation of proposal development to shared marketing staff.
  • Professional knowledge in a technical field built on an understanding of the theoretical concepts, including the underlying principles and their context.
  • Ability to take on an innovative and creative approach to problem solving.
  • The ability to handle differing kinds of tasks and situations requiring search for solutions and application of judgment within the area of expertise and acquired knowledge.
  • Proven ability to collaborate, lead and negotiate with strong personalities.
  • Dynamic personality with an ability to learn quickly and adapt to changing requirements.
  • Strong business acumen and analytical skills for effective problem resolution.
  • Excellent computer skills with Adobe Creative Suites and MS Office software.
  • Excellent written and verbal communication skills.
  • Self-motivated and able to work effectively autonomously and as a team member.
  • Excellent time management skills and ability to meet deadlines.
  • Ability and willingness to travel.
Job criteria for job ad : West Regional Marketing Manager
Job category:
Marketing, communication
Education, training
Services other
Social, public and human services
Temporary work, recruitment
Employment type:
Permanent contract
Region :
Erongo - Hardap - Karas - Kavango - Kunene - Ohangwena - Omaheke - Omusati - Oshana - Oshikoto - Otjozondjupa - Windhoek - Khomas - Zambezi
Experience level:
5 to 10 years
Educational level :
Number of Position(s):5

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